What They Don't Teach You at Harvard Business School

10 lessons from What They Don't Teach You at Harvard Business School: Notes from a Street-smart Executive by Mark H. McCormack:

1. People buy people, not products. When you're trying to sell something, focus on building relationships with your customers. Get to know them and their needs, and show them that you care.

 

2. Underpromise and overdeliver. It's better to set realistic expectations and then exceed them than to overpromise and underdeliver.

 

3. Don't be afraid to say no. It's okay to turn down business if it's not a good fit for you or your company. It's better to focus on a few key clients and relationships than to spread yourself too thin.

 

4. It's important to have a thick skin. In business, you're going to hear "no" a lot. Don't take it personally. Just keep moving forward.

 

5. Don't be afraid to take risks. Calculated risks are essential for success in business. Don't be afraid to step outside of your comfort zone and try new things.

 

6. Build a strong team. Surround yourself with talented and experienced people who share your vision.

 

7. Always be learning. The business world is constantly changing, so it's important to stay ahead of the curve. Continue to educate yourself and learn new skills.

 

8. Give back to your community. Use your success to help others. Get involved in charity work or mentor young entrepreneurs.

 

9. Have fun! Business should be enjoyable. If you're not having fun, you're less likely to be successful.

 

10. Be grateful for what you have. Don't take your success for granted. Remember to be grateful for the people and opportunities that have helped you along the way.

 

Bonus lesson:

• Honesty and integrity are essential. Always be honest with your customers, employees, and business partners. Build a reputation for being trustworthy and reliable.

 

I hope these lessons help you to succeed in business and in life!